OBJECTIVE: Engage the brand’s audience through a week-long pop-up, featuring daily programming and located in the heart of New York’s Soho neighborhood.

 

MY ROLE: Producer

 

• Managed creative concepting, edit timeline, client and vendor relationships, and production budget

• Led on-site production, including directing 3-man crew

• Produced two promotional videos and all photo assets

 

OUTPUT: Video 1 and Video 2