Hi hello
ABOUT ME
I’m an infinitely curious, data-driven content strategist currently living and working in Seattle.
EXPERIENCE
With over a decade of experience in brand strategy, content development, digital design, and multi-channel marketing, I specialize in crafting customer-centric creative that drives measurable impact for brand initiatives. Simply put, I help brand shape and share stories that stick. I’ve worked on the agency and brand side across multiple industries: CPG, tech, film and entertainment, non-profit and impact, and retail. My professional superpower is bridging creative vision with analytical rigor.
SKILLS
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Data-Driven Digital Strategy
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Creative Content Development
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Data Analysis & Visualization
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Integrated Campaign Management
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Trend Research & Forecasting
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Team Management & Leadership
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Brand & Product Marketing
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Audience & Market Research
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Program Management & Strategic Planning
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Cross-Divisional Collaboration
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SEO Insights & Strategy
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Copywriting & Editing
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Digital & UX Design
TOOLS
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Creative: Adobe Suite, Figma, Mural, Canva, Dropbox, Frame.io
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Analytics: Tableau, Google Analytics
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Communications: Microsoft Suite, Outlook, SharePoint
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Project Management: Asana, Workfront, Jira, Monday, Smartsheet, Confluence
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Content Management: WordPress, Iconik, Stock Libraries
EDUCATION
University of Washington | 2024 - 2025
Certificate in Data Visualization
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University of Colorado | 2011- 2014
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Bachelors of Science in Finance; Certificates in Entrepreneurship and Technology, Arts & Media
CERTIFICATION
Digital Marketing Certificate — General Assembly (December 2016)