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Hi hello

ABOUT ME

I’m an infinitely curious, data-driven content strategist currently living and working in Seattle.

EXPERIENCE

With over a decade of experience in brand strategy, content development, digital design, and multi-channel marketing, I specialize in crafting customer-centric creative that drives measurable impact for brand initiatives. Simply put, I help brand shape and share stories that stick. I’ve worked on the agency and brand side across multiple industries: CPG, tech, film and entertainment, non-profit and impact, and retail. My professional superpower is bridging creative vision with analytical rigor.

SKILLS
  • Data-Driven Digital Strategy

  • Creative Content Development

  • Data Analysis & Visualization

  • Integrated Campaign Management

  • Trend Research & Forecasting

  • Team Management & Leadership

  • Brand & Product Marketing

  • Audience & Market Research

  • Program Management & Strategic Planning

  • Cross-Divisional Collaboration

  • SEO Insights & Strategy

  • Copywriting & Editing

  • Digital & UX Design

TOOLS
  • Creative: Adobe Suite, Figma, Mural, Canva, Dropbox, Frame.io

  • Analytics: Tableau, Google Analytics

  • Communications: Microsoft Suite, Outlook, SharePoint

  • Project Management: Asana, Workfront, Jira, Monday, Smartsheet, Confluence

  • Content Management: WordPress, Iconik, Stock Libraries

EDUCATION

University of Washington | 2024 - 2025

 

Certificate in Data Visualization

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University of Colorado | 2011- 2014

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Bachelors of Science in Finance; Certificates in Entrepreneurship and Technology, Arts & Media

CERTIFICATION

Digital Marketing Certificate — General Assembly (December 2016)

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